Using Video Interviews to Get Your Team to Blog

Convincing your team members to blog can be challenging. Whether they’re short on time, skeptical about blogs or hesitant writers, it’s tough to keep a consistent blog calendar without support from your team.

But even if your colleagues aren’t jumping to contribute posts, a little creative thinking could increase the quantity of material at your disposal. When your request for written posts don’t pan out, try video.

Conduct a video interview with a colleague and work the clip into your post. Or, if the video interview is mediocre, work from the video interview to ghost write a post. Make sure to incorporate quotes from the video, which will add some variety to the tone of your blog.

Related video: How To Get A Truckload Of Blog Posts From People Who Hate To Blog